Christopher L. Jorgensen
PO Box 546
Ames, IA 50010

May 12, 2008

Midol
c/o Bayer HealthCare LLC
Attn: Consumer Relations
36 Columbia Road
P.O. Box 1910
Morristown, NJ 07962-1910

Dear Midol,

I think you have a glaring omission of marketing for your Midol product. A simple adjustment to the name and you could greatly expand your market. Coming out with “Midol for Men,” will increase your market capitalization by bunches!

Think about it. Women only suffer from PMS a few days out of the month, but some men act like they are bloated, crabby and crampy and whiny all month long! It’s logical for you to extend a product to these individuals. It would be a boon to humanity if you took away these men’s excuses to be all bitchy.

You’ve done it for women, isn’t it about time you did this for men as well? If you do use my idea I wouldn’t say no to any royalties. Think about it, please.

Sincerely,

Christopher L. Jorgensen