Christopher L. Jorgensen
PO Box 546
Ames, IA 50010

January 26, 2012

Dannon Consumer Response Center
P.O. Box 90296
Allentown, PA 18109-0296

Dear Dannon Yogurt,

I think you need to offer a 12 step program for your product. I admitted I am powerless over Dannon yogurt, but I love my helplessness. A little ripe banana, some brown sugar, granola, and your vanilla yogurt in a bowl and I’m pretty darn happy. Sometimes I put in a little Hartley’s Best Damson Jam in there (instead of the brown sugar) when I feel a bit fruity. I get the jam from Ames British Foods. It’s expensive, but good; the perfect compliment to your yogurt. (If you ever go there be sure to say “Hello” to Marcus!)

Don’t tell anyone, but I buy your yogurt at Wal-Mart (I don’t like people knowing I shop there). They have a Wal-Mart brand of yogurt called “Great Value.” Not only is it not as good as yours it’s more expensive! You’ve got them beat in flavor, price, and graphic design! I’m not even sure why they try to complete with an inferior product.

You should consider coming out with Damson flavored yogurt. Damson is damn good and would make a wonderful addition to your product line. I also have to admit that I am lazy, so if it was already in there that would help me be even lazier!

Sincerely,

Christopher L. Jorgensen